COMPANY GOALS

• Vision
• Objectives
• Targets

EXTERNAL ANALYSIS

• Market
• Competitors
• General Environment
• Economic Trends
• Legislative Trends
• Technological Factors
• Social Trends

DEVELOPMENT ANALYSIS

Existing Market Evaluation

• Existing Market
• Existing Products
• Returns Expected

Examine Alternative Strategies

• Market Development
• Product Development
• Diversification
• Integration
• Retrenchment

Examining Most Appropriate Direction

• Has the core business been fully developed?
• Has the degree of risk been assessed?
• Has the competitive advantage been maximised?
• Is this a 'niche' strategy?
• Is the strategy practical?
• Does the strategy utilise the benefits of being small?

What are the constraints to growth?

Does the strategy fit in with our medium term objectives?

IMPLEMENTATION

Action Plan

• Targets
• Key Tasks - By function
• Timescale
• Responsibility
• Control
• Flexibility

If you would like to find out what your organisation could gain from a "Going for Growth" Programme  - call us on 01753 621721 / 01483 869979, to arrange for one of our team to come and have a free chat with you or select the form below.