POLICY & STRATEGY is defined as
How the organisation implements its mission and vision via a clear stakeholder focused strategy, supported by relevant policies, plans, objectives, targets and processes.

THERE ARE FIVE SUB-CRITERIA IN THE CRITERION

2a Policy and Strategy are based on the present and future needs and expectations of stakeholders.

2b Policy and Strategy are based on information from performance measurement, research, learning and creativity related activities.

2c Policy and Strategy are developed, reviewed and updated.

2d Policy and Strategy are deployed through a framework of key processes.

2e Policy and Strategy are communicated and implemented.

Policy is a set of 'ground rules' designed to ensure that activity within the organisation conforms to an agreed set of parameters (for example - all external communications shall be honest, decent and fair).

Strategy is the general statement of the direction in which the organisation wishes to develop

(for example - to raise market share from x% to y% within 2 years)

Warwickers has assisted many organisations to improve their strategic direction by developing the skills of SMART objective setting so that strategic aims are clear AND achievable.

For further information e-mail : John Warwicker at Warwickers.

or

contact John Warwicker or Melvyn Melkman at

Telephone: +44 (0)1789 299350/+44 (0)1483 869979  Facsimile : +44 (0)870 1332557

Warwickers, Goldicote Hall, Banbury Road, Stratford upon Avon, CV37 7NY, United Kingdom

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